Known primarily for its innovative (and colorful) helmet designs, POC is unrolling its first line of cycling apparel, all created with a mind towards visibility (that orange!), comfort and performance. The technical fabrics look and feel supremely high end, and the designs are sleek and modern, with an incredible amount of attention to detail. Available in spring 2014.
We’re loving Giro’s bold update on its Empire lace-up. Based on the custom shoe made for Taylor Phinney for the 2012 Olympics, it’s a high-style offering that features all the benefits of a competitive road shoe in 225 grams.
Giro also unveiled a brand-new apparel line (out in early 2014) that looks like stylish street clothing but is very cycling functional.
We’ve never seen anything like Giro's briefs—for men and women—with a built-in chamois.
Creative graphics is the name of the game for this duo of cyclist-designers. We were drawn in by the bold colors and interesting prints that actually let you show some personality while grinding out the long miles. Also check out their line of bike-art inspired tees.
The Superleggerra jersey ($180) is so lightweight, silky and breathable, you barely feel it on your skin. A great choice for warmer weather rides, this high performance jersey offers SPF 50 protection and the closest you can get to built-in air conditioning. Get ready for a snug fit (by design), though: it wears like a second skin.
You can’t not walk through the Cycleology booth and not smile at the whimsical, fun jersey designs. This one emblazoned with “Jack of All Bikes, Master of None,” will strike a chord for any triathlete who’s heard a similar critique. (Haters gonna hate.)
You can’t not walk through the Cycleology booth and not smile at the whimsical, fun jersey designs. A helmeted bear riding a tiny bicycle? Yes, please.
The respected Italian brand makes pro-level performance jerseys using the latest technical fabrics, but their new classic wool jerseys harkening back to cycling’s golden era is what really caught our eye.
On-trend stripes also make for greater visibility in this fresh jersey design from Hincapie Sports. The mesh material lining the entire backside promotes enhanced breathability.
A roundup of new cycling apparel that caught our collective eye at the Interbike tradeshow last week. More from Interbike.